Reach Your Audience with Connected TV Advertising
Connected TV (CTV) offers a powerful way to engage viewers on the devices they use every day. Marshall Advertising delivers targeted, data-driven campaigns with access to premium inventory, ensuring your brand connects with the right audience for measurable results.
Your Audience is Evolving.
You Should Too.
In today’s ever-changing media landscape, connected TV has transformed how audiences consume content. It offers advertisers a dynamic platform to target and engage with their audience in fresh and innovative ways. In 2023, 88% of the US households owned at least one connected TV device. Embrace this shift and elevate your advertising strategy to meet your audience where they are – on their connected devices.
Connected TV (CTV) Advertising
With CTV, you can reach your ideal audience more precisely than ever. Using real-time data, we target specific audience segments to make sure your message lands with the right people at the right time—far more effectively than a standard cable buy. From detailed audience insights to retargeting strategies, we help you engage viewers on a personal level, while analytics give you a clear view of performance metrics like engagement and completion rates, so your campaigns continuously improve.
Premium Inventory & Future-Focused Strategies:
At Marshall Advertising, we have direct access to premium inventory through private partnerships, which means better rates and more efficient campaigns for our clients. We keep your brand ahead of the curve by connecting you to the audiences who spend the most time on Connected TV. Our forward-thinking approach ensures you’re reaching new viewers on the platforms that matter most, setting you up for long-term growth and success in today’s digital world.
Ready to Connect and Engage Your Audience?
Contact us today to see how Connected TV ads can drive growth and deliver ROI for your business.
Frequently Asked Questions
Let Us Help You Navigate Your CTV Advertising Journey
Connected TV advertising is displaying ads on internet-connected devices like smart TVs and streaming platforms.
OTT is a method of delivering streaming, while CTV serves as the internet-connected platform for accessing the content streamed through OTT services such as Fubo, Sling, and other streaming apps.
YouTube TV, Roku, Amazon Fire TV, Apple TV, FUBO, Sling, and more.