Media Planning and Buying

I need help...

staying ahead of the ever-changing media landscape.
understanding how digital intersects traditional advertising.
setting up analytics and evaluating the results from my ad spend.
knowing the right media mix for each of my campaigns.
making sure I am not paying too much for my advertising.
with the challenge of not having enough internal marketing resources.
maximizing my advertising budget.

You need Marshall Advertising.

We Are Media Buyers.

At Marshall Advertising, we focus on what we do best: media buying. Media buying is a highly specialized field, and we are the experts. Our team knows how to navigate every channel—from digital and TV to out-of-home and sports sponsorships—to make sure your ads reach the right audience in the right place at the right time. Media buying and planning aren’t just part of what we do—they’re all we do. By dedicating ourselves to this specialized field, we’ve honed the expertise and precision needed to deliver maximum value for your ad spend.

Our commitment to embracing change and technology has allowed us to manage hundreds of millions of dollars in ad spend, with our success measured by our clients’ success!

The Marshall Method

At Marshall Advertising, we take a hands-on approach to analyzing market data and creating targeted media buying strategies that deliver results. By partnering closely with our clients, we help define their marketing goals, show attribution, and save money while maximizing campaign effectiveness.

Media Evaluation & Planning

We start with in-depth market research to define your advertising objectives and identify target audience. This phase includes audience segmentation, competitive analysis, and media landscape evaluation, setting the stage for a targeted media buying strategy that maximizes your campaign's impact.

Media Partners & Negotiations

Next, we leverage our media relationships and buying power to secure ad placements below market rates. We create a tailored media plan, optimize the mix, and use data to drive performance across digital, broadcast, and out-of-home. We prioritize brand safety, prevent ad fraud, and take advantage of firesale deals to maximize efficiency.

Monitoring & Optimizing

We monitor key performance indicators (KPIs) and make real-time adjustments to optimize results. Our detailed reporting keeps you informed on campaign performance, enabling data-driven decisions. Successful campaigns begin with strong architecture and data integration, and we work with you for creative guidance to ensure impact.

Media Evaluation & Planning

We start with in-depth market research to define your advertising objectives and identify target audience. This phase includes audience segmentation, competitive analysis, and media landscape evaluation, setting the stage for a targeted media buying strategy that maximizes your campaign's impact.

Media Partners & Negotiations

Next, we leverage our media relationships and buying power to secure ad placements below market rates. We create a tailored media plan, optimize the mix, and use data to drive performance across digital, broadcast, and out-of-home. We prioritize brand safety, prevent ad fraud, and take advantage of firesale deals to maximize efficiency.

Monitoring & Optimizing

We monitor key performance indicators (KPIs) and make real-time adjustments to optimize results. Our detailed reporting keeps you informed on campaign performance, enabling data-driven decisions. Successful campaigns begin with strong architecture and data integration, and we work with you for creative guidance to ensure impact.

We Work in Every Medium.

At Marshall Advertising, we work across all mediums to deliver effective marketing solutions. We partner with you to understand your goals and determine the best strategies to meet your needs.

Why Choose Us

At Marshall Advertising, we are dedicated to providing exceptional media buying services. that truly stand out. Media consumption changs as quickly as technlogy develops and your media buyer needs to be ahead of the curve. Marsahll advertising has the expericence, expertise and access to deliver the best media plans. Here’s why we’re the right choice for you:

Committed

We take the time to understand your unique needs and goals. Our team is dedicated to working closely with you to develop strategies that align with your vision.

Experienced Buyers

With over 250 years of combined experience in media buying, our team knows the ins and outs of the industry. We use our expertise to secure the best placements and rates, getting you the most of your budget.

Innovative SOlutions

We love exploring new technologies and platforms to bring fresh ideas to your campaigns. Our innovative approach helps ensure your brand stays relevant and impactful.

Results Driven

We’re focused on delivering measurable results for your campaigns. By constantly monitoring and optimizing our strategies, we make sure your investment leads to real outcomes.

After decades of working with top-tier brands, this is what our clients say about Marshall Advertising.
Marshall Advertising makes me better at my job!
I highly recommend Marshall to any business looking to grow.
Willing to dig in and work to solve tough problems.
Marshall Advertising is fantastic to work with! Easy to understand orders and timely traffic and payment. Great all around agency. We love Marshall!!!
Great staff, very professional!
Tough but fair. Always looking for ways to benefit their clients.
Marshall Advertising is a full-service advertising agency, and I mean full service. They're quick to respond, they're extremely knowledgeable about all of the up-to-date marketing tools available, and hold their vendors accountable. I can't say enough about Marshall and the integrity with which they do business. Highly recommended.
Hundreds of
millions
of dollars of ad-spend managed
0 +
markets bought
Multiple client relationships for
years
0 +
Serving clients since
0
Serving businesses in over
markets
0

Our Client Experience

Are you ready to find out why our clients say we are the best in the business?

Contact Us Today!

Have questions or need to discuss your media buying needs? We’re here to help! Fill out the form, and we’ll reach out to see how we can work together to achieve your goals.