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Marshall Advertising will negotiate with media partners to augment media schedules with added promotional value. We will seek out creative promotions as well as help the station execute them. We also find out what each station and DJ's special interest projects and community interests are so we can "sell" sweep topicals/special reports as "content" to the radio stations!
Here are some of the promotions we have implemented:
- Call-Ins by station anchors/reporters to promote special reports and daily Topicals
- Live in-studio interviews for Weather anchor discussing Hurricane Guides
- Bonus :10's and 20's for "8 on your side" branding or immediate messages about TV station
- Call Ins by celebrities (Montel, Donnie & Marie and Maureen O'Boyle)
- Previews of syndicated programming discussed on-air by DJ's
- Jewelry contest and fly away for syndicated programs on the web
- Hurricane PSA's on local Radio Stations and Cable Radio Stations agreeing to distribute maps at remotes
- Billboards and Sponsorships
- Weekend Giveaways
- Weather promotions
Marshall Advertising's success with Promotions is one of the differences we make for our TV clients!